Privacy Policy

Effective Date: 01 Jan 2025

Introduction

We at BRIGHTBRAND Private Limited (hereinafter referred to as “ERP Sampann”, “our”, “us”, “we”, “Company”) are committed to respecting your online privacy and ensuring the appropriate protection and management of any personally identifiable information (“Personal Information”) or sensitive personal data (“Sensitive Personal Information”) you share with us.

This Privacy Policy outlines our policies regarding the collection, use, and disclosure of personal data when using our logistics SaaS platform, which includes the ERP Sampann web application (Pulse) and mobile application (FieldSync).

Scope & Purpose

ERP Sampann provides shipment management, tracking, and operational efficiency tools for businesses. This Privacy Policy governs how we collect, process, and protect your information when using our platform, ensuring compliance with data protection laws.

Protection of Customer Information

We understand the importance of privacy and confidentiality. ERP Sampann does not collect or sell personal data beyond what is necessary for logistics operations. All collected data is used strictly for operational, legal, and compliance purposes.

Collection & Use of Operational Data

We collect and store logistics-related data to efficiently provide shipment tracking and operational services:

For Customers (Shippers & Logistics Partners): We collect data related to shipment creation, tracking, proof of delivery (POD) uploads, invoicing, and contract compliance.

For Using FieldSync: We collect geo-location data for real-time tracking, delivery status updates, and POD submissions.

This data enables improved route planning, reduced delays, and enhanced logistics efficiency.

Security of Your Personal Data

We implement industry-standard security measures, including encryption, role-based access control (RBAC), secure authentication, and periodic audits. While we strive to protect all data, no online system is 100% secure. Customers are encouraged to safeguard their credentials and device access.

Customer Responsibility for System Security

Customers who use ERP Sampann’s APIs or integrate third-party logistics systems (such as TMS or WMS) must secure API credentials, activate user authentication, and implement strong access control measures.

Retention of Your Personal Data

We retain user data only for as long as required for logistics operations, legal compliance, and internal security. Certain analytics data may be stored for longer periods to improve platform efficiency and fraud prevention.

Cookies & Tracking Technologies

ERP Sampann uses cookies and tracking technologies for optimizing platform performance and enhancing user experience. We use third-party analytics services, including Heap Analytics (https://www.heap.io/), to understand usage patterns and improve functionality.

Users may disable cookies via their browser settings, but doing so may affect access to some platform features.

Links to Other Websites

Our platform may contain links to third-party websites. We are not responsible for the content, security, or privacy practices of external sites. Users should review the privacy policies of third-party websites before providing any personal data.

Transfer of Your Personal Data

Your information may be processed or stored outside of your jurisdiction. By using ERP Sampann, you consent to data transfer across different locations, ensuring compliance with local data protection laws.

Disclosure of Your Personal Data

We may disclose personal data under the following conditions:

Business Transactions: In case of a merger, acquisition, or asset sale, customer data may be transferred to the acquiring entity.

Legal Obligations: We may disclose data if required by law, court orders, or government agencies.

Protection of Rights: Data may be disclosed to protect ERP Sampann’s legal interests, users’ safety, or fraud prevention.

Collecting and Using Your Personal Data

ERP Sampann collects different types of data:

Types of Data Collected

Personal Data: This may include your email address, full name, phone number, business address, and other identifying details.

Usage Data: Includes information like IP address, browser type, device details, and platform interaction logs.

Device Information: ERP Sampann may collect technical details about the device used to access our services, including the operating system version, hardware model, and device ID.

We may also use unique identifiers such as Apple’s Identifier for Advertising (IDFA) and Google Advertising ID (AAID) to enhance security and platform performance.

Children’s Privacy

ERP Sampann is not designed for children under 13. We do not knowingly collect information from minors. If a parent or guardian discovers that their child has provided data, they should contact us at hello@brandingkite.com for immediate removal.

Law Enforcement & Legal Compliance

ERP Sampann may share data in compliance with legal requests, court orders, or government regulations. This includes sharing information to prevent fraud, security threats, or violations of our terms of service.

Business Transactions

In case ERP Sampann undergoes a corporate transition, such as a merger, acquisition, or sale of assets, user data may be transferred as part of the business assets.

Retention of Usage Data

Usage data may be stored for a limited time to analyze trends, strengthen platform security, and improve services. Data that is no longer required will be securely deleted.

Contacting ERP Sampann

If you have any questions regarding this Privacy Policy or data protection practices, you can contact us at:

Email: hello@brandingkite.com

By using ERP Sampann, Pulse, or FieldSync, you agree to the terms outlined in this Privacy Policy. We reserve the right to modify this policy at any time, with or without notice. Users should periodically review this policy for updates.